Marketing Operations Manager

Also called: Marketing Ops Manager

Runs the processes, budgets, data, and tools that keep a marketing team running efficiently.

A day in the life

You track the marketing budget, clean up the customer database, and set rules for how campaigns get approved and measured.

Pay over a career

Starting
$65k
Typical
$100k
High
$150k

Estimate.

Approximate: anchored on Bureau of Labor Statistics data for a broader job group.

Training

Bachelor's degree (4-year), about 6 years after high school. Bachelor's in business or marketing.

Ways in: 4-year college. Training cost: $15k – $60k.

Majors to look at: Business, Marketing, Information Systems.

Outlook

Growing about average. Steady.

Will it last? Our AI estimate

Medium risk for 10 years. AI automates approvals, data cleanup and budget tracking; designing how a marketing team works stays human.

Start now, in high school

Classes: Business elective, Accounting, Spreadsheets or computer applications.

Official data: O*NET occupation 13-1111.

More Marketing Analytics, Growth & MarTech careers

Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.