Also called: Invalid Traffic Analyst, Ad Verification Analyst
Catches bots and fake websites that steal advertising money by faking clicks and views, and helps brands stop paying for them.
A brand's ad report shows millions of views from a website no one visits, so you dig into the traffic. You find a bot network loading ads in invisible windows on hacked phones. You block it, write up the evidence and share it with ad platforms so they stop paying the fraudsters.
Approximate: anchored on Bureau of Labor Statistics data for a broader job group.
Bachelor's degree (4-year), about 4 years after high school. Bachelor's in data science, computer science or cybersecurity.
Ways in: 4-year college. Training cost: $15k – $60k.
Majors to look at: Data Science, Computer Science, Cybersecurity.
Growing faster than average. Ad fraud costs advertisers billions each year.
Medium risk for 10 years. AI catches common bot patterns automatically; new fraud schemes and investigations still need people.
Classes: Computer science, AP Statistics, Cybersecurity club.
Official data: O*NET occupation 15-2051.
Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.