Marketing Data Coordinator

Also called: CRM Coordinator, Database Marketing Coordinator

Keeps customer lists clean, accurate, and organized for marketing campaigns.

A day in the life

You remove duplicate contacts, fix misspelled company names, and build an email list of customers in Texas for an upcoming event.

Pay over a career

Starting
$36k
Typical
$50k
High
$66k

Estimate.

Approximate: anchored on Bureau of Labor Statistics data for a broader job group.

Training

Associate's degree (2-year), about 2 years after high school. Associate or bachelor's; spreadsheet skills.

Ways in: 2-year college, 4-year college, On-the-job training. Training cost: Under $15k.

Majors to look at: Marketing, Information Systems.

Outlook

Growing slowly. Declining with automation.

Will it last? Our AI estimate

High risk for 10 years. AI and data tools now dedupe, fix and segment customer lists automatically, so these jobs are disappearing.

Start now, in high school

Classes: Spreadsheets or computer applications, Computer applications, Business elective.

Official data: O*NET occupation 43-9111.

More Marketing Analytics, Growth & MarTech careers

Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.