Voice of Customer Analyst

Also called: VoC Analyst, Customer Feedback Analyst

Reads and analyzes thousands of customer reviews, surveys and support chats to find what people love and hate.

A day in the life

You sort 30,000 survey comments into themes and discover that people are angry about a confusing return policy, then present the evidence to leadership.

Pay over a career

Starting
$55k
Typical
$78k
High
$115k

Approximate: anchored on Bureau of Labor Statistics data for a broader job group.

Training

Bachelor's degree (4-year), about 4 years after high school. Bachelor's in business, psychology or statistics.

Ways in: 4-year college. Training cost: $15k – $60k.

Majors to look at: Business, Psychology, Statistics.

Outlook

Growing faster than average (about 7% over 10 years). Tracks market research analysts.

Will it last? Our AI estimate

High risk for 10 years. AI now sorts and summarizes thousands of reviews and chats in minutes, which is most of this job.

Start now, in high school

Classes: AP Statistics, AP Psychology, English Language Arts.

Official data: O*NET occupation 13-1161.

More Market Research & Consumer Insights careers

Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.