Also called: Content Manager
Runs the creation of blog posts, guides, videos, and newsletters that bring in customers.
You assign articles to freelancers, edit drafts, publish a big guide, and track how many sign-ups it brings in.
Estimate.
Approximate: anchored on Bureau of Labor Statistics data for a broader job group.
Bachelor's degree (4-year), about 4 years after high school. Bachelor's in marketing, journalism, or English.
Ways in: 4-year college. Training cost: $15k – $60k.
Majors to look at: Marketing, Journalism, English.
Growing faster than average (about 7% over 10 years). Tracks BLS marketing specialists.
Medium risk in 5 years, high in 10. AI writing tools cut the need for routine blog and guide production, so content teams shrink; editing and results tracking stay.
Classes: English Language Arts, Journalism, Marketing CTE class.
Official data: O*NET occupation 13-1161.
Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.