Virtual Influencer Producer

Also called: Digital Character Producer

Creates and runs computer-generated influencers that post content.

A day in the life

A virtual influencer producer animates a computer-generated character for a brand campaign, writes its captions in a consistent personality, and plans its posting schedule.

Pay over a career

Starting
$45k
Typical
$75k
High
$130k

Approximate.

Approximate: anchored on Bureau of Labor Statistics data for a broader job group.

Training

Bachelor's degree (4-year), about 4 years after high school. 3D or marketing background.

Ways in: 4-year college, Self-taught. Training cost: $15k – $60k.

Majors to look at: Animation, Marketing.

Outlook

Growing faster than average. Emerging.

Will it last? Our AI estimate

Medium risk for 10 years. AI makes virtual influencers cheap to create, so the field grows but needs fewer people per account.

Start now, in high school

Classes: Art, Computer science, Marketing, Creative writing.

Official data: O*NET occupation 27-1014.

More Content Creation & Influencing careers

Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.