Also called: Media Relations Manager (team)
Manages a team's or athlete's public image and media relationships.
They prep players for interviews, write statements during controversies, and pitch stories to reporters. During a crisis, they're on the phone all night.
Based on BLS public relations specialists, May 2024 estimates.
Approximate: anchored on Bureau of Labor Statistics data for a broader job group.
Bachelor's degree (4-year), about 6 years after high school. Bachelor's in public relations or communications.
Ways in: 4-year college. Training cost: $15k – $60k.
Majors to look at: Public Relations, Communications, Journalism.
Growing faster than average (about 5% over 10 years). Faster-than-average growth projected.
Medium risk for 10 years. AI drafts press releases and monitors coverage; crisis judgment and media relationships stay human.
Classes: AP English Language, Speech and debate, Marketing.
Official data: O*NET occupation 27-3031.
Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.