TV Promo Producer

Also called: On-Air Promotions Producer, Promo Editor

Creates the short promos and teasers that advertise TV shows.

A day in the life

A promo producer cuts a 30-second teaser for tonight's episode, writes the voiceover script, and books the announcer to record it. They may make a dozen versions for TV, social, and streaming.

Pay over a career

Starting
$45k
Typical
$70k
High
$110k

Approximate.

Approximate: anchored on Bureau of Labor Statistics data for a broader job group.

Training

Bachelor's degree (4-year), about 4 years after high school. Degree in film or communications.

Ways in: 4-year college. Training cost: $15k – $60k.

Majors to look at: Film Production, Communications.

Outlook

Growing about average. Steady.

Will it last? Our AI estimate

Medium risk in 5 years, high in 10. AI video tools now cut many promos and teasers automatically; standout campaigns still need producers.

Start now, in high school

Classes: Film/video production CTE, Marketing, English, Music.

Official data: O*NET occupation 27-2012.

More Broadcasting, Radio & Podcasting careers

Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.