Also called: Outdoor Advertising Lease Manager, Billboard Site Leasing Agent
Finds land for new billboards, negotiates ground leases with landowners and handles the permits and rules for an outdoor advertising company.
You drive the interstate looking for spots where a new digital billboard would get the most eyes, then find who owns the field. You negotiate the lease, check state highway rules on spacing and fight for a permit at city hall. You also renew hundreds of old leases so signs are not torn down.
Often includes bonuses for new sites.
Approximate: anchored on Bureau of Labor Statistics data for a broader job group.
Bachelor's degree (4-year), about 4 years after high school. Bachelor's in real estate, business or marketing.
Ways in: 4-year college, On-the-job training. Training cost: $15k – $60k.
Majors to look at: Real Estate, Business Administration, Marketing.
Growing about average. Digital billboards keep the industry growing even as permits get tougher.
Low risk in 5 years, medium in 10. AI ranks sites by traffic data; landowner deals, renewals and permit fights stay human.
Classes: Business class, Geography, Government.
Official data: O*NET occupation 41-9021.
Career Universe is an early version. Pay, training and AI-risk figures are estimates to start your own research, not verified facts. The research was written with AI research assistants, checked by validation scripts and spot-checked by hand. Check anything important with schools, employers and official sources. How the numbers work.